May Boeve, from 350.org, talks about her organisation’s goal of reducing greenhouse gas concentration to 350 parts per million or less, and some of the steps the group has taken to publicise those events. She said the 350 ppm option is an option in the negotiations, and she explains why that should become the official goal. She talks about what she believes should happen going into the Copenhagen talks, and how political pressures should help achieve a more ambitious agreement. She explains the strategy of using photos from around the world to illustrate the goal, and shows a photo taken during an October protest in Ethiopia.